On Saab’s Sale To Koenigsegg

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There have been rumours floating around about this for a while now, but it’s now confirmed that GM’s Saab division will be bought by the Swedish luxury sports car manufacturer Koenigsegg Group: a company which, according to one source, takes a year to sell as many cars as GM does in a minute (that would be roughly 20 cars, for those keeping score at home).

While it’s certainly nice to see the venerable Saab brand return to Swedish ownership, it’s also rather unusual to have a mainstream, family brand purchased by a marque known exclusively for its high-performance sports cars (instead, think of Volkswagen’s ownership of Bugatti and Lamborghini, or Ford’s former ownership of Aston Martin, for example).  Probably not a good sign for the motor industry.

Not being an expert in the automotive business, I will humbly withold comment as to the business sense of this move.  Nonetheless, I do sincerely hope that all subsequent Saabs will be fitted with scissor doors and Stig-designed spoilers.  Or perhaps they’ll be more like this specimen of solar powered batshittery: the Quant, a four-passenger, gull-winged coupe with an electric motor driving each rear wheel.

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~ by Isaac Bickerstaff on June 16, 2009.

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